Central American Heritage Festival: Celebrating Culture, Flavor & Tradition

A vibrant celebration of Central American culture, cuisine, music, and heritage with food halls, performances, workshops & more!
The Central American Heritage Festival is a community-led celebration of the culture, stories, food, and traditions of Central America. Featuring immersive zones across a full venue takeover—including outdoor markets, indoor culinary showcases, cultural performances, and hands-on experiences—this festival invites guests of all ages to engage with the diverse heritage of Central America in meaningful and exciting ways.
All programming is currently in planning and subject to change, as we actively collaborate with community leaders, artists, vendors, and cultural organizations.
This event is organized by the Central American Heritage Association (CAHA) , a nonprofit collective dedicated to preserving and promoting Central American identity through cultural programming, education, and cross-cultural exchange. This is not a Roxanne's or for-profit production; our event team operates independently to ensure broad representation and impact across the community.

Main Event Elements
Cultural Marketplace (Outdoor Lot)

A lively vendor plaza featuring artisan goods, cultural products, handmade crafts, and sponsor activations.
Sabor Centroamericano Indoor Food Hall (Banquet Hall)

Explore traditional and modern Central American cuisine from a rotating lineup of chefs, caterers, and food vendors. Features chef demos, food passport tastings, and community-voted Best Dish.
Centroamérica Vive Theater Showcase (Main Theater)

A ticketed (or RSVP-only) theatrical experience featuring curated performances, film shorts, storytelling, and live music from across Central America.

Interactive Experiences and Activations
- Tasting Passport Program (basic and VIP tiers available)
- Chef Live Demos (hourly, inside banquet hall)
- Best Dish Voting Station
- Cultural Table Setting Installations (indoor visual exhibits)
- Central American Story Box (audio storytelling booth)
- Memory Wall or Message Mural
- Festival Merchandise Table

Cultural and Entertainment Programming
- Parade of Nations (mini-procession at 4 PM or 5 PM)
- Community Stage Performances (outdoor, rotating acts)
- Cultural Workshops (dance, drumming, storytelling inside banquet hall)
- Immersive Country Booths (each country hosts interactive cultural activities)

Food and Beverage
- Passport Redemption Food Stations (one per country, while supplies last)
- VIP Tasting Seating Section
- Drink Pairing Add-On Station
- Late Snack Booth or Cafecito Cart